The platform for real-time price and promo in FMCG
Real-time visibility into price and promotion movements in your market
13y
Of collecting data
4.5m
Price checks per day
300+
Retailers on board
16
Countries on boardGet real-time visibility into price changes and market movements
You get real-time, consistent insight into (price)changes in your assortment and that of your competitors. This helps you act immediately on what’s happening today and make decisions based on reliable market data.
Price, promotion, and e-commerce measurements brought together in user-friendly tools.
Price Data
Daily price measurements, product linking, change statistics, price management.
Promotion Data
Folder data, online promotion data, promotion statistics, promo-effect analysis.
E-Commerce Data
Content quality tracking, category ranking, search ranking, conversion management.
Supermarkten zoekende met heffing op single use plastic
Direct inzicht in de opbrengst van promoties met Promo-Analyzer
Alcoholwet verbiedt tweede krat gratis
Promo type 1 + 2 gratis vaker gebruikt
Prijsanalyse: groter aandeel prijsverhogingen Albert Heijn
Meest favoriete kerstdiner van Nederland niet duurder geworden bij Albert Heijn en Jumbo
Het emotionele cijfer 9 is terug!
BTW verhoging grootste supermarkten: verschillende strategie, zelfde eindresultaat
Waarom je broodje soms harder in prijs stijgt dan het btw-tarief
Supermarkten lijken prijzen netjes te verhogen
We often appear in the news.
From our data and tools, we observe precisely what is happening in the retail market, which often leads to interesting insights and articles.
Our platform is used daily across a wide range of retail segments
supermarket
drugstore
liquor
pet
DIY
electronics
About IPV Data
Established in 2010, dedicated to providing suppliers, retailers and research agencies with efficient insights into price, promotion and e-commerce data.
More about us