Promotion Tool
Current and historical insights into promotional activities, including online and offline data sources.
Features
Promotion Tool
Get instant insight into how retailers deploy promotions. Search by brand or category and analyse promotions over time, from visual leaflets to detailed SKU-level data.
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Search for flyer advertisements
SKU data behind promotions
Mechanism count statistics
Measurements of online promotions
Exporting data behind leaflet execution
We collect leaflets, make data out of each individual advertisement and track online promotion activities. We provide insights into which products were in promotion, along with their prices and mechanisms.
Filter by brand and category to view where your brands and those of competition have been or are currently being promoted. Break down the data via our leaflet counter, or for example see how often the free shipment mechanism is executed for online sales.
With our visual export function, there is no need for manual cutting and pasting of flyer images. The Excel exports provide the necessary data for in-depth promotion analysis, including data EAN code, folder page statistics and temperature development.
Why companies choose IPV Data
Data quality
and consistency
and consistency
Intuitive and
user-friendly tools
user-friendly tools
Efficient data collection
and analysis
and analysis
Customer-centric solutions
and service
and service
What we measure
Price, promotion, and e-commerce measurements brought together in user-friendly tools.
Measurements and tooling
Price Data
Daily price measurements, product linking, change statistics, price management.
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Measurements and tooling
Promotion Data
Folder data, online promotion data, promotion statistics, promo-effect analysis.
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Measurements and tooling
E-Commerce Data
Content quality tracking, category ranking, search ranking, conversion management.
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